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This video was produced in support of a great institution a number of years ago but remains a good example that programming should first tug at the heart and then the pocketbook.

This award winning recruitment video features students from campuses around the country sharing the rewards of a trip to Israel.

One of many short videos designed to enhance the connection between the students and Hillel in an ongoing initiative. Alternate versions are targeted to alumni and supporters in an ongoing campaign via various social media applications and email.

Another award winner that is one of over 25 different videos created for Jewish National Fund. This piece took Silver in the Webby Awards and shares how JNF helps the desert to bloom while encouraging donors to keep giving.